People love doing things online that they used to have to do in person: book hotels, buy plane tickets; even order food!
So why should buying or selling real estate be any different? Sites like Zillow and Trulia can seem like they’re the perfect solution for millennials and Gen-X-ers who prefer the internet over human interaction.
But, with anything that seems too good to be true, there’s a catch…or three. Zillow and Trulia can never really replace a real estate agent or Realtor, and all they are are a middleman that is there for one reason–to make a profit.
3 Reasons Not To Use Zillow and Trulia
Here’s why you shouldn’t use Zillow and Trulia to buy or sell your house.
Agents Pay To Play
Most business people know that to make money, you have to spend money. And the agents listed on Zillow and Trulia know that too. When you click “Contact Agent” or “Request More Details” then you’re probably not getting connected with the listing agent for that property. Instead, your information is getting sold to an agent willing to pay for the lead.
More than 60,000 agents pay Zillow for leads. And another thing: that “Pro” or “Premier” tag next to their name? That’s paid for too.
The Listings Are Out of Date…On Purpose
Just because you see a listing on Zillow and Trulia, doesn’t mean you can actually buy it. There’s a good chance that property hasn’t been available for weeks, months, or even years!
Here’s the thing: the more listings Zillow and Trulia have on their site, the more leads they get that they can then sell to agents. So sure, they pull listings directly from the MLS, but they don’t take them down right away. Imagine how frustrating it would be to find your dream home on one of these sites but then find out it was sold 6 months ago.
The Prices Are WAY Off
Zillow and Trulia may give you prices that seem legit and set in stone. But often, they can be off by as much as 50%–too high or too low. That’s a big difference. The only way to really know the asking price of any property is to talk to the real listing agent–and now you know that you can’t always get that info on Zillow or Trulia.
Brokers, Agents and Realtors Still Trump Tech
Travel agents are a thing of the past thanks to sites like Kayak.com and Airbnb. But Real estate agents, brokers, and Realtors are still around, despite Zillow and Trulia. In fact, according to Bloomberg, not only have these jobs not gone anywhere, but their fees remain stable.
Buying and selling real estate is not a do-it-yourself project. It’s big stakes, and there’s a lot to know. That’s why people still choose to use real people to represent them, find their dream home, or sell their house. And that won’t be changing anytime soon.
Sick of Zillow? Tired of Trulia? Give the experienced pros at Paramount Realty a call today.